Bill attended one of the early NLP for Sport programmes we ran, back in 2006 when he was, in his words’ just a swimming coach! Clearly Bill demonstrated the Attitude: Drive: Belief mantra that is so important to us at Inside Performance as he’s now Head of British Swimming … so something obviously worked!

Bill is probably best known for coaching the amazing Becky Adlington, the British 2 x Olympic Gold Medalist and World Record Holder, and is a respected and well liked coach, advocate and leader in his sport.  This is what Bill had to say about the course ….

“One of the best training courses I have done. First rate tutor, good content and skills work. I both enjoyed and learnt from the course and I feel I have new skills now that I can use on a day to day basis.”

We think actions speak louder than words when he said he ‘gained new skills that can be used on a day to day basis‘ if becoming Head of your Sport is anything to go by!